POSHI is a self-invented pop-up. It offers space for political discussions, shisha and dance. For “Poshi”, I designed a visual identity that appeals to a young, politically interested and dance-loving target group via various media.

Just as a shisha is made up of individual parts, so is the use of the pop-up “Poshi”. This principle of assembling individual parts is applied in the illustrations and in the structure of the appearance. The design is kept monochrome. The idea is that the color is replaced by a different one for each occasion.

3 Posters A3 digital print
Instagram Posts
Caps
Totebag
2024